We apologize but a recording of this webinar is not available.

Writing solid and unbiased surveys may seem like a daunting and unapproachable task, but it's not as overwhelming as one may think! 

There are some basic principles that apply to question construction that can greatly improve the likelihood the data yielded by a questionnaire, or even a single question, are, indeed, valid. The intent of this presentation is to explain methods for constructing good surveys. We'll start with an explanation of how to think about research problems that make question writing easier, then continue with instruction on how to write good questions.

Presented by: Philip Garland, Ph.D., VP Methodology, SurveyMonkey

Philip Garland joined SurveyMonkey in October 2009. Dr. Garland is responsible for ensuring that the company's products produce optimal data quality. He also spearheads new survey tools that help researchers do more of their work in one place - SurveyMonkey. Previously, Garland was Director of Global Knowledge/Chief Methodologist at Survey Sampling International. Garland has published several papers in academic journals and two book chapters in the areas of public opinion, Internet marketing, media coverage of political affairs, and intergroup relations. Garland holds a Ph.D. in Communication and an MA in Political Science from Stanford University, as well as an MA in Communication and a BA in Political Science/Communication from the University of Washington.