Become a Facebook Rockstar: How to Create a Sellout Show and Find Groupies

Cost: $30 for NTEN Members / $60 for Non-members
12/02/2009 - 11:00am
12/02/2009 - 12:30pm
US/Pacific





Event Details

During this webinar, we'll talk about the nuts and bolts of getting started with your organization's Facebook Fan page and best practices for building your fan base and keeping them around.

After this session, participants will:
  • Understand how Facebook Fan pages work and how they can support your organization's goals
  • Be able to identify tactics for writing effective Facebook messages
  • Understand how to optimize your Page to cultivate conversations and build vibrant community

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Presented by: Andrew Cohen and Michaela Hackner, Forum One Communications

Andrew Cohen, for more than 10 years, has spearheaded technology projects for influential nonprofit organizations leading teams of nonprofit and technology professionals in the creation and customization of new web sites and internet applications .

He has launched dozens of web sites on a variety of commercial and open source content management systems. His projects have included the development of internet solutions for marketing, advocacy, donation processing, blogging, collaboration and online commerce. In addition, Andrew has directed projects for technology planning, web strategy, solutions selection, and usability assessments.

Andrew's recent clients include the Center for American Progress, Robert Wood Johnson Foundation, Charles Stewart Mott Foundation, Rebuilding Together, Resources for the Future, New York State Health Foundation, and the Bill and Melinda Gates Foundation.

Prior to joining Forum One, Andrew was a project manager and founding member of Beaconfire Consulting. Previously, he was a client manager at the national nonprofit practice of Commerce One (formerly AppNet-NMP).

Andrew holds bachelor's degrees in political science and journalism from the University of Wisconsin-Madison, and a master's degree in political communication from the University of Florida.

Michaela Hackner is a Senior Project Officer at Forum One Communications, where she leads strategy and web development projects for foundations, government, and non profit organizations. In her former life she was a web developer for the private sector, with a stint in humanitarian aid analysis, and a couple years overseas working for a women's micro-finance program in Cambodia and Kenya. Shifting to a focus in international development related work in 2005, Michaela recognized the need for technology expertise within non-profit organizations - both in terms of marketing and communications purposes, and for the delivery of services to constituents/beneficiaries. Taking advantage of her varied background, Michaela seeks to make the internet and technology accessible for all non profits and their audiences as well as exploiting it for the good of humanity.

 

 

Event Materials

Become_Facebook_Rockstar_1.pdf

Become_Facebook_Rockstar_1.pdf - 3.05 MB

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