Interested in improving your website but not sure where to begin? Sure of your marketing and fundraising goals but not sure how your website can and should help?  Sit back, relax, and find inspiration on this tour of websites designed using Blackbaud NetCommunity. Organizations of all types and sizes will be showcased in this demonstration highlighting website best practices and cutting edge internet marketing techniques.

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Presented by: Allison Van Diest, Senior Product Marketing Manager for Blackbaud’s Internet Solutions, has been a marketing professional for more than a decade. Over the course of her career, she has made the transition from marketing “artist” to marketing “scientist” by uncovering ways to measure the impact of marketing in the organizations she has served.  Recently, Allison has been involved in marketing Blackbaud NetCommunity and Blackbaud Interactive, which provides Internet marketing strategy and creative assistance to a wide variety of nonprofit customers.  Her thoughts on internet marketing best practices can be found in the recently published State of the Nonprofit Industry book in which she authored a chapter on the top five things nonprofits’ websites should be accomplishing. 

About Product Spotlight Webinars

Product Spotlight Webinars are presented by sponsors. In these sessions, you'll have the opportunity to learn about products and services, as well as some of the latest trends in the sector. Content in these sessions has been developed solely by the sponsor.