Event Details

Presented by Katya Andresen from Network for Good, powered by Groundspring

After Hurricane Katrina, half of relief giving was online, representing the largest outpouring of donations in online history. Marking the one-year anniversary of that disaster, Network for Good has undertaken a study of the recent, large-scale humanitarian emergencies that promoted massive online donations in order to analyze:

• Why donors give online
• How donors give online (their giving behaviors)
• Implications for nonprofits seeking to fundraise online

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