It may have been a short week with the Presidents' Day holiday, but there was no shortage of creative work from our members. From social media advice to events to new opportunites, there are all kinds of ways to plug into your nonprofit technology community.
With support from Microsoft, we recently launched a pilot program that brings together 19 thought leaders who will work together to create solutions around nonprofit data measurement, reporting, and transparency to benefit their organizations and the sector at large.
Finding new supporters is hard, converting them into advocates and donors is even harder, and re-engaging them is the holy grail.
Join the online campaigning and fundraising experts at Change.org for a 3-part webinar series that will guide you through the three steps: finding new supporters, engaging them with your cause, and keeping them engaged over the long haul to maximize their lifetime value to your organization.
If you're still struggling to find the right method for integrating your fundraising, our advice is to keep it simple at first: take a common sense approach.
By Becky Odum Vice President of Strategic Services, Barton Cotton
There are two key areas of volunteer engagement – recruitment and recognition – that are such great matches for social media that it’s worth a second look no matter how your organization is structured.
By Robert Rosenthal Vice President, Communications & Marketing, VolunteerMatch
The hope that donors can be captured right in that magical moment right when they think, "You know, I should donate to your cause" has driven innovation around QR Codes over the past few years. You can learn about how the Good Karma Now smartphone app may be able to energize your fundraising campaigns at our upcoming Product Spotlight Webinar, "QR Codes and Smartphones Capture the Inspiration to Give".
By taking your multi-channel messaging through the following simple, three-phase approach, you will effectively repurpose your content to reach its audience without adding more hours to your day.
By Jett Scott Winders, MBA, PMP Project Manager, Charity Dynamics
A bad test accomplishes nothing. At least if we don't test at all we know that we don't know anything, but a pseudo-fact can hurt us badly down the line.
By Matt Burghdoff Email Marketing and Online Fundraising Strategist, Donordigital
Any marketer worth her salt can tell you a powerful infographic is social media solid gold. But what is it that compels people to share, like, or tweet? Or to write a check or take action?
By Nicole Lampe Digital Strategy Director, Resource Media
