A monthly roundup of our favorite nonprofit tech resources. Read more posts on our blog.
- If you haven't seen the "Double Rainbow" spin-offs, you should check them out right now. (You don't know about "Double Rainbow"? We'll just pretend you didn't admit that. Why? Because it reflects poorly on our productivity vis-a-vis yours, smarty pants.) The Kermit mash-up at the bottom of the page is the best. IOHO.
- You should probably know, however, that human beings have spent 15 years in aggregate watching "Surprised Kitty" -- longer than it took to land a man on the moon. Fortunately, the article that calculates all the time we spend looking at cat and dog videos links to all those videos, as well.
- Is social media strategy just human nature?
- Social media can definitely be a time suck if you don't manage it properly. Beth Kanter's got some good advice on that.
- But then, maybe it's time to get away from your computer for some summer reading. Blasphemy? No, no: they're all nptech-related. Our list:
- Zilch: The Power of Zero in Business, Nancy Lublin
- The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, Kivi Leroux Miller
- The Networked Nonprofit, Beth Kanter and Allison Fine
- Internet Management for Nonprofits, Ted Hart, James M. Greenfield, Steve MacLaughlin, Philip H. Geier, Jr.
- Open Leadership: How Social Technology Can Transform the Way You Lead, Charlene Li
- Switch: How to Change Things When Change Is Hard, Chip Heath and Dan Heath
- If that doesn't keep you busy -- or you just can't tear yourself away from the digital world, trapped like Jeff Bridges, forever dodging electric frisbees (but enamored by the cool glow-stick outfits) -- John Haydon has a great case study on launching a Facebook page.
- Did the whole Jeff Bridges hoo-haw up there confuse you? It was a Tron: Legacy reference. Disney has been marketing that movie for 3 1/2 years, in multiple stages. So, congrats! You've avoided the hype thus far. But is there anything we can learn from their marketing tactics? (Other than the obvious, of course: don't go snooping around abandoned video arcades. Can you tell we're a little excited?)