We're excited to announce that the Technology Leadership Academy is returning in 2012. Even better, thanks to the generous support of Google and the Andrew W. Mellon Foundation, we're able to offer the Academy at no charge to qualifying organizations.
The Academy gets at the very heart of what NTEN does. We believe that with improved tech leadership, nonprofits like yours will provide more and better programs, inspire more communities, and involve more volunteers to share their time.
You know bad video when you see it, right? We're exposed to so much video these days, many viewers simply don't have the patience to watch it anymore. (Unless it features somebody's cute cat.)
As nonprofits, we already have a tough time competing for viewers' limited attention against companies willing to spend millions on video, so we need to make sure we get it right.
[Editor's note: The following is an excerpt of an article in the December 2011 issue of NTEN:Change. Read the complete issue of NTEN's new quarterly journal for nonprofit leaders by subscribing to the journal for free!]
Since most organizations don’t track just one type of constituent, the idea of a single database for all of them—donors, volunteers, clients, email subscribers, advocates and everyone else—is something of a holy grail. The ability to easily see how all your constituents interact with your organization, and with each other, makes for an attractive, ideal vision of what a database should be.
In reality, a single constituent database usually means some sort of compromise.
Story arcs are what keep you coming back to your favorite TV shows: you care what happens next. What does this have to do with nonprofit marketing? Everything!
It’s already February, and the 2012 Nonprofit Technology Conference is only two months away! One of the best parts of the conference is the opportunity to connect with other nonprofit technology professionals, so you can share your experiences and knowledge.
We want to make sure you make the most of the social and networking events at the 2012 NTC, so this week we’re filling you in on the NTC Connect Track and other opportunities to connect with the NTC Community.
This week, our members are releasing new fundraising tools, hosting workshops, and even awarding grants. While we’re encouraged by some statistics our members released regarding nonprofits and technology, we’re also thrilled that anyone could like us this much:
Nearly 90 million Americans use their phone to read email. If you don't improve your email template, you may be ignored by a large part of your audience.
The DoGooder Nonprofit Video Contest is back and calling for your best 2011 nonprofit videos!
Are you a nonprofit? Did your organization create impactful videos in 2011? Do you want your organization to be recognized for making great videos and maybe win some incredible prizes? Perfect.
Flickr photo: Dom de OliveiraIf you've ever implemented a technology project at a nonprofit, you know it's true: technology is 90% psychology. Success rarely hinges on the hardware and the software; technology hinges on the humans involved.
These days, technology has forced its way into every single aspect of our organizations. While we used to use change mangement strategies to help soothe the fears of those who would reject the new database, now we need something slightly more radical: entirely new organizations.
I'm a long-time fan of Maddie Grant, so I was excited to see her and co-author Jamie Notter tackle this very topic in Humanize. Their premise is quite simple: to succeed in today's world you've got to throw your old models out the window.
